Tag: Retail

Digital salesmen: are dealer groups and manufacturers ready?

As the automotive market continues to develop its digital showrooms and the customer's capability to complete the entire sales cycle online, Maru/edr's industry expert, Luke Gould, asks the question: has the significance of the digital journey overtaken the need for...

What makes ASOS’s online customer experience so enjoyable?

For over sixteen years, the eRetail Benchmark from eDigitalResearch (edr) has been tracking online retail. With results showing that ASOS top the benchmark for thier online customer experience, our latest blog, written by Derek Eccleston explores ASOS's current online customer experience...

Five trends defining online retail in 2016

For over sixteen years, the eRetail Benchmark from eDigitalResearch (edr) has been tracking online retail. With results used to inform digital strategies and shape online experiences, eDigitalResearch’s (edr’s) retail expert Crispin Boon takes a closer look at the trends defining...

Keyword search a key player in overall digital experience satisfaction

Leading digital experiences becoming on par with one another, differentiation will come from digital developments including video, social media and a personal and emotional connection with customers Study shows 93.7% customer satisfaction score with keyword search during the digital customer...