Tag: Black Friday

Amazon leading the way for Black Friday mentions

Amazon – one of the key driving forces behind online Black Friday deals – are leading the way for social media mentions, according to the latest real-time analysis of Twitter comments from eDigitalResearch. (more…)

Online shopper attitudes toward Black Friday evenly split

31% of consumers look favourably on major discount events, such as Black Friday, while 30% look unfavourably Almost a third (30%) of online shoppers are either ‘likely’ or ‘very likely’ to shop during this year’s Black Friday Three quarters (77%)...