2017 has seen retail customer experience (CX) pushed to the forefront of the business agenda. No longer an addendum, CX is now on the agenda for directors and board members of retail brands. While traditional retailers are staying afloat, the competition from digital natives is mounting. 2018 will mean new CX strategies for retailers as […]
Tag Archives: Retail
It’s no news that online shopping and the rise of click and collect (C&C) services have caused a boom in consumer spending in peak times and the build-up to Christmas. Last year, John Lewis reported that 40% of its total sales took place online in the six-week period leading up to Christmas. Of those online […]
As the automotive market continues to develop its digital showrooms and the customer’s capability to complete the entire sales cycle online, Maru/edr’s industry expert, Luke Gould, asks the question: has the significance of the digital journey overtaken the need for showroom salesmen?
Research released today by Maru/edr has revealed that shoppers who opt for express or next day delivery are, on average, less satisfied than those that choose standard services at the checkout, despite supporting results revealing that delivery options and service have a direct impact on repeat purchases.
A functional website that promotes ease-of-use is key to a great online experience, according to the latest Digital Customer Experience Retail Benchmark report from Voice of the Customer leaders Maru/edr.
With more consumers purchasing online than ever before – consumers spent ten percent more online in the twelve months to April 2016 according to the ONS than the year previously – having a great digital experience is key to securing some of this revenue. Derek Eccleston, Chief Development Officer at Maru/edr delves into online research […]
For over sixteen years, the eRetail Benchmark from eDigitalResearch (edr) has been tracking online retail. With results showing that ASOS top the benchmark for thier online customer experience, our latest blog, written by Derek Eccleston explores ASOS’s current online customer experience and what makes them digital leaders. As originally published by Econsultancy.
For over sixteen years, the eRetail Benchmark from eDigitalResearch (edr) has been tracking online retail. With results used to inform digital strategies and shape online experiences, eDigitalResearch’s (edr’s) retail expert Crispin Boon takes a closer look at the trends defining online retail in the months ahead. Predictions and trends featured originally appeared in eDigitalResearch’s (edr’s) […]
Leading digital experiences becoming on par with one another, differentiation will come from digital developments including video, social media and a personal and emotional connection with customers Study shows 93.7% customer satisfaction score with keyword search during the digital customer journey Product page satisfaction scores vary drastically across brands – with highs of 90% and […]
Leading online fashion retailer ASOS have topped Voice of the Customer specialist eDigitalResearch’s (edr) latest eRetail Benchmark thanks to their outstanding digital customer experience.