All the very latest Maru/edr news, including the results from our latest consumer studies and benchmarks, as well as company updates and round-ups


Netflix lead the way in social engagement

Netflix – the third ‘coolest’ brand of 2016 – is currently dominating the Twitter-sphere, generating more chatter and brand engagement than any other media provider. Maru/edr found the streaming site to be generating over four times as many individual mentions when compared with online competitors Amazon Prime, and two of the UK’s leading broadcast channels, the BBC and ITV.

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