Consumer choice is on the rise making a leading digital experience key. But how do you ensure your site performs better than the competition? Client Director Caroline Ashley explores how feedback and analytics can work together. By 2020, it’s estimated that over half (53%) of all European sales will be affected, or influenced, by a […]
Category Archives: News
Rob Kitchen, Associate Client Director at Maru/edr reflects on this months’ Consumer Insight & Marketing Conference hosted by CGA Peach and the value of using tools such as Text Analytics and Social Media Listening in today’s Social Media prevalent world. In this second of two parts reflecting on the conference, he discusses the opportunities open to the […]
Initial research and inspiration are becoming a growing pain point in digital travel experiences. Maru/edr’s Gary Howes explores current digital travel best practice and solutions for a leading site experience.
Rob Kitchen, Associate Client Director at Maru/edr reflects on this months’ Consumer Insight & Marketing Conference hosted by CGA Peach and the value of using tools such as Text Analytics and Social Media Listening in today’s Social Media prevalent world.
In a progressive financial services landscape, technological innovation has become a key priority in the banking sector. With Challengers blazing the trail in digital, Traditional banks are fighting to keep pace. Maru/edr’s financial expert, Elliott King, identifies and analyses the customer sentiment towards old brands and new, in this digital-centric society.
Research released today by Maru/edr has revealed that shoppers who opt for express or next day delivery are, on average, less satisfied than those that choose standard services at the checkout, despite supporting results revealing that delivery options and service have a direct impact on repeat purchases.
Technology and professional services firm MARU Group have appointed Maru/edr’s Steve Brockway as Managing Director of MARU Operations Group UK as current Maru/edr board member Liz Boffey moves into the role of Managing Director for the business.
A functional website that promotes ease-of-use is key to a great online experience, according to the latest Digital Customer Experience Retail Benchmark report from Voice of the Customer leaders Maru/edr.
Netflix – the third ‘coolest’ brand of 2016 – is currently dominating the Twitter-sphere, generating more chatter and brand engagement than any other media provider. Maru/edr found the streaming site to be generating over four times as many individual mentions when compared with online competitors Amazon Prime, and two of the UK’s leading broadcast channels, […]
Maru/edr, Voice of the Customer leaders – and part of global enterprise MARU Group – have promoted Director of Technical Operations, Angelos Devletoglou to UK Chief Technical Officer to represent the business’ technical strategy, product development and innovation.