- Leading digital experiences becoming on par with one another, differentiation will come from digital developments including video, social media and a personal and emotional connection with customers
- Study shows 93.7% customer satisfaction score with keyword search during the digital customer journey
- Product page satisfaction scores vary drastically across brands – with highs of 90% and lows of 66% – meaning an increased risk of unsatisfied customers
Monthly Archives: March, 2016
As a Sunday Times Top 100 Best Small Companies To Work For, we know how important it is involve staff in your business and create a strong workplace culture – look after your staff and they’ll often look after your customers. Here Chief Development Officer Derek Eccleston explores just some of the ways you can engage with your employees to create a top place to work and excel your customer experience.
Towards the end of 2015, we launched our Integration Challenge and asked a whole host of clients and contacts to challenge our technical team to integrate Voice of the Customer feedback with a range of complimentary data. Here, Chief Product Officer Nada Gillard explores what we’ve been up to in that time and how we’re helping clients to add real value to their data.